Description

Information for Automotive finance professionals. Since 1987, The Greenbook Lender’s Guide® has provided automotive finance departments with professional market research designed to help understand the lending options available to their automotive clients. Developed in an automotive finance department,the information in the Greenbook gives finance professionals the ability to share with their clients the information necessary to make an informed financing decision at the time of sale. By using professional third party market research,finance practitioners demonstrate their commitment to providing exceptional customer service to their automotive clients that have multiple financing options. With an information-based transition, the overall finance experience improves, becoming an exchange of information to determine the products most beneficial to the client. Please visit our website for more information or to request trial.